The Brief

The Bespoke Collection is the latest range of premium beds from Bensons for Beds featuring wool as the main ingredient.

We were asked to design a sheep logo that could be embossed and embroidered as well as printed.

A brochure to reflect this premium brand was also required in their usual square format.

Additional items were also needed:

  • Bed labels
  • Brochure
  • Swing Tags
logo design huntingdon
The Solution

A scripted font was used and a cotton bobbin, needle and thread was then added to give the required hand-sewn look.

This was then set on a deep brown/purple disc with a stitched border.

The photography was directed using old factory style floorboards and an old sewing machine and cotton bobbins scattered around to give a craftsman look.